Showing posts with label SXSW. Show all posts
Showing posts with label SXSW. Show all posts
Tuesday, March 19, 2013
Sunday, March 17, 2013
Saturday, March 16, 2013
Monday, March 11, 2013
Lupe Fiasco Launches New Health & Wellness App Higi
Past couple of months have been big for artists being named creative directors at various companies. After Swizz Beatz, Alicia Keys, Joey Bada$$ and Justin Timberlake, it’s Lupe fiasco’s turn to get his entrepreneurship brand up.
The Chi Town emcee has combined forces with Wrapports founder Michael Ferro to launch a new health and wellness App called Higi. The innovative app “calculates a Klout-like score (ranging from 1 to 999) that combines body vitals like blood pressure and weight and gives extra weight to wellness metrics like social interaction and community involvement.” It has beeen launched for iOS alone for now but will be available at physical retailers like Shop Rite and Kmart later this year.
Lupe was quite excited about the launch at SXSW in Austin yesterday and told this to Billboard:
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